The project will develop the first ever comprehensive information web portal and seek to establish a Baltic Fashion Network.

Project goals: Bringing together a strong consortium of partners including regional authorities and business support agencies, fashion associations and educational facilities from all BSR countries, Baltic Fashion aims to create an independent  BSR wide network with the following goals:

• Strengthen the international performance of the BSR fashion sector and its support structures through development of an information platform, cooperation meetings and joint analyses (statistical data, good support practices, sectoral activities and potential for cooperation) leading to common sets of actions.
• Promote and transfer knowledge on innovations in the sector (new production methods and technologies, trends, materials), especially to eastern BSR countries and with a focus on sustainable development.
• Further develop and realize existing business support activities and facilities (e.g. business training programmes, business clinics), create new spaces for industry cooperation and internationalization (e.g. business cooperation events), and facilitate the shift of fashion production back to the BSR.

While the project will mainly work through support structures, it is expected to reach out to hundreds of SMEs during its lifetime.
Baltic Fashion will not only make a positive contribution to the economic development of the region, but also to its overall sustainability: it will promote eco-friendly production and materials as well as regional production, contribute to women entrepreneurship and strengthen cultural identity.

Project duration: 2011-2013

Lead partner: Municipality of Heringsdorf, Germany

Funding programme: Baltic Sea Region Programme 2007-2013